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Welcome to the Aap!Global Blog

Covering the latest in innovative worldwide advertising, visual culture, and more.

 

Aap!Global featured in the Toronto Star

February 25th, 2008

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The Toronto Star recently featured coverage on various ambient media platforms including Aap!’s various platforms including escalator steps, handrails, supermarket checkout stands and passenger advertising straps.

Read the article online

Download a PDF Version

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Must View - VIS.VC

February 15th, 2008

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VIS.VC, a “Tokyo Video Magazine” covers the works of Tokyo-based video artists both in film, music video, and advertising/commercial work.  The site recently  launched in beta,  includes over 100 clips from some of Japan’s top creative directors.

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According to an interview on HitsPaper on VIS.VC, the project hopes to bring attention to a creative class that is under appreciated in Japan or so feels to Rightning Inc. a studio based in Tokyo.

For those working in video content creation.  VIS.VC is a shopper’s guide to some of the best video director related talent in Japan.

Visit VSC.VC

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We’re RailFans!

February 14th, 2008

When we’re taking breaks in our company lounge - strangely many of our staff seem to be addicted to RailFan - the rather unusual, but hyper realistic simulation game for the PlayStation 3 that lets you act out on your all time fantasy of being a train conductor. Well maybe this is a common fantasy for those living in or have lived in Japan.

The game emphasizes realism and allows you to drive trains in three different locations, including Chicago’s brown line, part of Tokyo’s JR system and Osaka. Your task in the game is simply, you need to run the train properly and make sure to stop on time at each station. Controls are pretty simple as well, you only need to control the train’s throttle.

Railfan differs from other train simulation games mainly by its graphics. The game’s graphics are displayed by a streaming video of the actual train lines. The camera shakes to give you the feeling of a moving train and cut-scenes will display additional overhead views of the train.

The game is extremely challenging and teaches among many things just how little margin for error there is in train operations. You think that being only 10 seconds behind schedule is minor but multiplied across say the Chuo line of Tokyo and you’ll be over 10 minutes late before you even get to Mitaka with angry salaryman late to work.

The game is addictive in strange way and perfect for the office lounge has you can take sips of coffee and dream up new ideas with co-workers.

Highly recommended. Only wish we could drive subway cars and see virtual tunnel advertising displays like our MetroVISTA platform.  Maybe the next version will feature these elements!

More on RailFan @ Wikipedia

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“Thrilling Tape Roll Designs”

February 14th, 2008

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PingMag - the great bi-lingual Japanese / English online magazine, today features the wonderful world of Japanese tape production with a focus on the branding elements of commercial and professional films.

Since we work with some of Japan’s and the world’s most specialized film extruders and converters we found the article of great interest. PingMag offers a great introduction on the production of different adhesive films along with a focus on the funky designs that are featured in these common and less common special purpose adhesive.

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Like the article’s covered products - we also feature custom liners to help share with users our love and dedication to adhesive backed films.

Read more on the “Thrilling World of Tape Design

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Pecha Kucha Night: A Celebration Book Out Now!

February 7th, 2008

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The Pecha Kucha Night(PKN): A Celebration book is finally available online for international order.   Pecha Kucha Night for those new to the series is where presenters take the stage to present 20 slides, about which they will speak for 20 seconds each.

Pecha Kucha is now running in over 100 cities around the world in which over 3,000 people have presented their views of design in 20 slides x 20 seconds.

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Featuring some amazing presentations by Toyo Ito, Marcus Fairs, PKN founders Astrid Klein and Mark Dytham, Strange KInoko, Namaiki, Mark Dytham, Mark’s mum and Sebastian Conran + even Aap!Global, the bi-lingual montage covers the history of the event, and shares with the world this is amazing design “show and tell”.

Aap!Global’s PechaKucha Presentation in San Francisco is available for those curious to see the interaction between Graffiti and Outdoor Media > Watch Now.

We highly recommend the book for fans of the series at 2800 Yen with global shipping.

Even better - we recommend those creative individuals share with the world at their next local Pecha Kucha

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Social Support Networks Galore!

February 3rd, 2008

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Our parent company - the Aedeas Group recently launched into beta WeAre.Us - a set of very cool, online “social support networks“  that bring together thousands of individuals in a social networking community geared specifically to their needs.

The platform and network sites provide a venue for  those with similar interests, conditions, and visions communicate, collaborate, share information and experiences. On WeAre.Us sites, users can share the wealth of their experience and plan for the future with those like them.

The most popular networks under the platform include sites geared specifically to medical communities: WeAreHD.org for Huntington’s Disease, CancerCancer.org for the Cancer community, WeAreCrohns.org for the Crohn’s Community among others.

The sites are growing very rapidly, and are a great way to find people who share similar problems, aspirations, interests and more.

More info @ http://www.WeAre.Us


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More iPhone Subway Maps: Singapore, Osaka, Toulouse!

February 3rd, 2008

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With over 5000 downloads of our original iPhone Subway maps for Tokyo, Madrid, Paris, London, and others - user requests have been pouring in for cities around the world.  Our designer Phillip is trying to keep up with the demand and has just released three new subway maps for the popular Apple iPhone.

Enjoy

Download Singapore Subway Map for iPhone

Download Osaka City Subway Map for iPhone 

Download Toulouse Velib Map for iPhone

Other Cities (Tokyo, London, etc)

Enjoy and travel safe!

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