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DDB, ClearChannel and distributor Medialoop have effectively introduced Aap!Steps, the escalator step advertising system to Sweden via installation in Swedish metro stops; the campaign promoted a joint McDonalds and Coca Cola promotion.
The campaign won the Best Alternative Media campaign from magazine Resume.Se for August 2008.
Latest Aap!Global news :
Aap!Global named "Best in International Marketing" by Brandweek Magazine
Aap!Global Brings Escalator Handrail Advertising Technology to SuperMarket Conveyor Belts With Launch of Aap!Belt.
Aap!Global Expands Escalator Advertising Product Line With Aap!Steps, Innovatative and Easy to Install Branded Escalator Steps.
Aap!Global Launches Aap!Motion - Pedestrian Motion Panel Technology
Aap!Global Launches MetroVISTA - In tunnel Subway Advertising Platform with Partner JC Decaux
Aap!Global Launches Industry Leading Parking Lot Floor Graphic - Aap!Stripes
Aap!Global Announces Exclusive Licensing Opportunities for Escalator Handrail Advertising Technology
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