Advertising Exec of the 1960’s Critiques the Billboard
June 9th, 2009
“What a billboard looks like has nothing to do with whether it ought to be there. Nor does the fact that it carries advertising have anything to do with it, either.”
Read more from BoingBoing’s post on Howard Gossage’s February 1960 Harpers essay, “How to Look at Billboards,” in which he critiques the aesthetics and relevancy of billboards.
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