Aap! - Alternative Advertising Possibilities

Professor Lagos, a physicist from the University of Chile and Enrique Vial discuss their original invention of
large format animated lenticular panels on the Discovery Channel’s “Invention” series. The technology was acquired by Aap!Global in 2006 and used today throughout the world in subway tunnels, pedestrian walkways to bring static media to life. The technology is used as a foundation for today’s current digital tunnel advertising systems.

Medialoop’s installation of Aap!Rails and Aap!Motion for Sex and the City covered in advertising publication NA24.

[ Read original Article "Rullende sex i Bergen" ]

Aap!Global will present and attend the annual Future-M

> Meet us and other seasoned entrepreneurs, top executives and professionals from some of the hottest Silicon Valley companies get together to create a forum for networking and learning.

The 3rd annual event from VSC Consulting and the Haas School of Business Technology Club brings together seasoned entrepreneurs and top executives from some of the hottest companies in Silicon Valley, creating a forum for interaction, networking and learning.

Speakers Include:

Nitin Bhandari, Founder & CEO, Skyfire – Skyfire offers the desktop PC experience on your mobile phone.  Whether you are viewing video, Java or any other PC-exclusive Web feature, Skyfire allows the exact same viewing experience on your mobile phone.

Tim Chang, Principal VC, Norwest Venture Partners – Norwest Venture Partners manages more than $2.5 billion in venture capital and has funded over 400 companies since inception. Tim focuses on investments in wireless and digital media as well as business development initiatives in Asia-Pacific.

Vijay Chattha, Founder & CEO, VSC Consulting (Moderator) – VSC Consulting is an award-winning strategic public relations and digital marketing boutique. VSC is ranked among the top tier of boutique agencies in the United States, according to PRWeek Magazine, and has won 16 awards for its work in consumer technology, mobile, gaming and advertising.

Jameson Hsu, Founder & CEO, Mochi Media – Mochi Media builds tools and services that monetize and support the creation and passion of casual game developers.  Their most popular product, MochiAds, is the world’s first advertising network for casual games.

Matt Marshall, Founder & Editor-in-Chief, VentureBeat - VentureBeat is a daily blog offering news and information concerning venture capital funding.  Intended as a resource for entrepreneurs and other interested professionals, it focuses on private companies in Silicon Valley, but also features news from innovation hubs around the globe.

Robert Patterson - Founder,  Aap!Global - Aap!Global is a global leader in alternative advertising mediums .  Aap! develops and manages high impact advertisings spaces in partnership with established media companies.

Wed 4/9 (6PM) at Faculty Club @ UC Berkeley , Berkeley, CA (Map) 

More info @ Going.com

From tunnel advertising to mobile marketing - Singaporean media agency Zenith Shares their thoughts on some new innovations in advertising (several of which include Aap!Global’s).

Read the article

Escalator Step Advertising featured in Comunicadores, a great Brasilian online magazine dedicated to advertising.  Learn more about Aap!Steps and advertising on escalator steps and escalator step risers.

The Toronto Star recently featured coverage on various ambient media platforms including Aap!’s various platforms including escalator steps, handrails, supermarket checkout stands and passenger advertising straps.

Read the article online

Download a PDF Version

PingMag - the great bi-lingual Japanese / English online magazine, today features the wonderful world of Japanese tape production with a focus on the branding elements of commercial and professional films.

Since we work with some of Japan’s and the world’s most specialized film extruders and converters we found the article of great interest. PingMag offers a great introduction on the production of different adhesive films along with a focus on the funky designs that are featured in these common and less common special purpose adhesive.

Like the article’s covered products - we also feature custom liners to help share with users our love and dedication to adhesive backed films.

Read more on the “Thrilling World of Tape Design“

The Pecha Kucha Night(PKN): A Celebration book is finally available online for international order.   Pecha Kucha Night for those new to the series is where presenters take the stage to present 20 slides, about which they will speak for 20 seconds each.

Pecha Kucha is now running in over 100 cities around the world in which over 3,000 people have presented their views of design in 20 slides x 20 seconds.

Featuring some amazing presentations by Toyo Ito, Marcus Fairs, PKN founders Astrid Klein and Mark Dytham, Strange KInoko, Namaiki, Mark Dytham, Mark’s mum and Sebastian Conran + even Aap!Global, the bi-lingual montage covers the history of the event, and shares with the world this is amazing design “show and tell”.

Aap!Global’s PechaKucha Presentation in San Francisco is available for those curious to see the interaction between Graffiti and Outdoor Media > Watch Now.

We highly recommend the book for fans of the series at 2800 Yen with global shipping.

Even better - we recommend those creative individuals share with the world at their next local Pecha Kucha

“Advertising is a tax you pay for unremarkable thinking.” -  Robert Stephens of the Geek Squad and head of one of the growing number of brands that have been built without the help of major advertising agencies or budgets.

Read more in BusinessWeek’s Re-cap on Advertising and Branding 2007

More @ 49Sparks Video Podcast